Our 4th speaker is passionate about culture, and attributes it as a key factor to her company's success. By incorporating and reinforcing culture, she believes that all startups can benefit. She shares with us some of the benefits of creating and living your company culture every day.
Culture is essentially how do things get done around here. Are you conscious of your culture? If not, you might want to start. Here are 3 reasons why you need to define your company culture: