presentation

Expert Talk: Fred Schebesta (Founder of finder.com) on Going Global

Expert Talk: Fred Schebesta (Founder of finder.com) on Going Global

FULL VIDEO AVAILABLE HERE FOR A LIMITED TIME

This hour long video expert talk by Fred Schebesta, the Co-Founder and Director of finder.com.au who launched finder.com in the US in June 2015. Fred talks about their strategy for going global, why do so in the first place, how to choose markets, and more.

Diajeng Lestari and Zaky on Growing an Indonesian Startup

Diajeng Lestari and Zaky on Growing an Indonesian Startup

E-commerce is changing consumer habits, and online shops are sprouting all over the world, giving these businesses access to a broader market.

At the SydStart 2015 Fireside Chat, Freelancer.com Sr. Vice President for Growth Willix Halim spoke with the CEOs behind two of Indonesia’s leading e-commerce platforms. They discussed about Indonesian startups and enumerated growth hacking strategies behind their huge success.

Mick Liubinskas on Going Global Without Boiling the Ocean

Mick Liubinskas on Going Global Without Boiling the Ocean

"Going Global and Being Focused: are two things I care deeply about"

Mick Liubinskas, Entrepreneur in Residence at muru-D wants Australia's startups to be more ambitious. 

Oli Gardner on the Four Corners of Conversion

Oli Gardner on the Four Corners of Conversion

"Shitty marketing pisses me off." This is the statement Oli Gardner opened his keynote with at SydStart 2015. 

He said he clicks on everything he sees – every link, email, paid ad, banner, and social, because he wants to get a sense of how marketing is and how it's being done. He wants to see if he can spot trends, and find a way to help people make it better.

Freelancer.com’s Rainmaker Willix Halim on the Key Ingredients to Optimized Growth

Freelancer.com’s Rainmaker Willix Halim on the Key Ingredients to Optimized Growth

“Live and breathe hiring people smarter than you.” That was one of many nuggets of wisdom from Willix Halim, Senior Vice President of Growth at Freelancer.com. 

In his SydStart presentation, 17 Million Users Through Data Science and Funnel Optimization - That advice became even more memorable when he added a tinge of humour to it saying, “...because I want to play on Facebook all day and have all my guys get 100% growth.”

Hiring the best has proven to be a highly effective strategy since Freelancer’s growth team, under Willix’s leadership, has been one of the company’s main drivers for reaching 17 million users. In his meaty presentation, Willix discussed data science, funnel optimization and several other key principles to achieving exponential growth for startups.