success

Diajeng Lestari and Zaky on Growing an Indonesian Startup

Diajeng Lestari and Zaky on Growing an Indonesian Startup

E-commerce is changing consumer habits, and online shops are sprouting all over the world, giving these businesses access to a broader market.

At the SydStart 2015 Fireside Chat, Freelancer.com Sr. Vice President for Growth Willix Halim spoke with the CEOs behind two of Indonesia’s leading e-commerce platforms. They discussed about Indonesian startups and enumerated growth hacking strategies behind their huge success.

Mark Bouris on the Fundamentals of Success

Mark Bouris on the Fundamentals of Success

“Never underestimate who you are closing a deal with. I did, and learned my lesson”

Taking a break from UberPITCHES to go on the SydStart stage, Mark Bouris -- founder of Wizard Home Loans, and current chairman of Yellow Brick Road -- talked about how it all started. In 1999, after he founded Wizard Home Loans, he sought capital and approached the late media tycoon Kerry Packer. He went to Kerry’s office, presented his startup, and walked away with his much-needed capital, but not before facing Kerry’s difficult and eye-opening three questions.

Alaister Low on Keys to Success in Internet Marketing

Alaister Low on Keys to Success in Internet Marketing

“Everything You Know About Internet Marketing is Wrong.” 

That’s Alaister Low’s straightforward introduction to his SydStart 2015 keynote presentation. Alaister is the Senior Director of Warrior Forum and Warrior Payments. Alaister shared fresh insights on internet marketing with the crowd at SydStart and especially pointed out that startups, growth, funding and PR don’t matter without customers.

Oli Gardner on the Four Corners of Conversion

Oli Gardner on the Four Corners of Conversion

"Shitty marketing pisses me off." This is the statement Oli Gardner opened his keynote with at SydStart 2015. 

He said he clicks on everything he sees – every link, email, paid ad, banner, and social, because he wants to get a sense of how marketing is and how it's being done. He wants to see if he can spot trends, and find a way to help people make it better.

Sean Ellis talks about the 3 stages of Growth Hacking Success

Sean Ellis talks about the 3 stages of Growth Hacking Success

“Growth comes in stages. If you fail the first stage, you’re going to fail the next stages,” Sean Ellis said at the recently held SydStart conference.

Sean’s more than 10 years’ experience in growth and marketing started at LogMeIn and Uproar, and later on at Dropbox and Eventbrite. His most important takeaway when he founded his own company, GrowthHackers.com, was this: get the early years and the traction right.

According to Sean, there are three stages of growth – determining product/market fit, stacking the odds, and scaling growth.